Not to quibble with a company’s fine name and product, but were Apaches really known for their “tree forts”?

Like most boys, I played my share of Cowboys and Indians as a kid. I also participated in building many a fort, whether it was from couch cushions in the living room or a fallen tree somewhere in the woods. I also had a tree house, one that my father and I hammered away on one summer as my mother stewed and fretted down below. But never in all my born days did I ever contemplate merging all those things into one odd amalgam. “Apache Tree Forts.” All righty then.