Dear parents, buy your boy a Daisy OR WE WILL KIDNAP HIM
BB gun ads are no strangers to odd imagery juxtapositions, but the messaging behind this one seems a bit off. Yes, they’re trying to say that Daisys are so unbelievably awesome, kids will forsake their bikes on chilly autumn streets to go off a-shootin’. But when I see a bike cast down like that, I think A kid has been thrown into the back of an unmarked van and is being whisked away to an unspeakable fate. A milk carton portrait shall be his epitaph. If that’s want you want your relatively harmless weaponry to be associated with, then by all means, Daisy, be my guest.
In fairness, I guess an armed child is an un-kidnapped child.