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Here’s a magic kit ad that looks like it came out of Mrs. Johnson’s third grade class

November 13, 2012

You expect a certain amount of professionalism in your comic book advertisements. Not all of them have to feature art from Norman Rockwell or Neal Adams, but it’s nice when they’re at least clean and spiffy. This one looks as if it should be hanging on a refrigerator door, with a gold star in one corner. Like it was drawn on construction paper. I WOULD NOT TRUST ANY OF THE MAGIC THAT ISSUED FORTH FROM ANY OF THESE SETS, THE GOOD NAME OF CHARMS BLOW POPS NOTWITHSTANDING.

Maybe this ad was hastily assembled by the artist behind the worst Spider-Man ever. You never know.

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2 Comments leave one →
  1. November 14, 2012 11:32 am

    This is what’s known as “The artist wants HOW MUCH to do the ad? Screw that, I’ll draw it myself.”

    I remember being offended by the ugliness of this ad as a kid, and what’s worse it consumed an entire page. Plus, I could never figure out why they drew those strings from the kid’s hands. Wouldn’t the goal of a good magic act be to avoid having the strings show? And as a parent, I’d be worried about a magic kit that generates so much smoke.

    • November 14, 2012 11:42 am

      Good point about the smoke. Perhaps they could have drawn it like kids normally do, with squiggles coming out of a chimney.

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